CAN YOU MAKE IT PAY?
I have reworked this document from a newsletter I issued back in 2005 but the essence remains the same today. As we all know, in horse racing, when we place our money across the bookmakers desk, that is where the risk starts and, whilst we can’t eliminate that risk completely, the most successful gamblers always look for ways to minimise it whenever possible.
A great way to do this is to place bets and in doing so, we can alleviate the need to find the horse first past the post. I appreciate that some of you will be new to this concept and we need to clarify the fact that this is NOT each way betting. Place betting normally covers the first three  places, i.e. 1st, 2nd or 3rd in an 8-15 runner race. So if your horse comes in the first three places your bet is successful and you collect. The big advantage with place betting is that in an eight horse race, for example, you effectively have only 5 horses running against you. In other words, you have three opportunities to profit from backing just one horse.
Common sense dictates that with a half-decent selection procedure this tactic has got to put you in with a good chance of being in the first three much of the time to
So now let’s look at the downside. A disadvantage is that when you win, unless it’s with a big priced outsider, the cash amount you get isn’t particularly exciting. Generally, because a place is more likely to happen than an outright win, the odds are normally reduced to 1/4 or 1/5 of the stated win odds.
So is there a way you can enjoy the improved chances of success inherent in place betting AND get some sensible money out of it?
Well, yes, there is.
It all hinges upon your staking strategy.
By using your profit from one place-bet success as the stake on your next place-bet, hence multiplying your return – always assuming, of course, your second bet is also successful. In other words you’re employing a staking technique very similar to a double, but without committing yourself up front as to your next choice of horse.
My extensive horse racing research shows that with our sound selection system in place
You could use the profit from each winning place-bet as your stake on the next place-bet.
The cumulative profit achieved with even just 3 consecutive place-bet wins can be spectacular. Take a look at the following examples and you’ll see what we mean.
These races were run on Thursday 23rd July 2009. The meeting, times, horse names, results and prices are genuine and can be checked using the Racing Post website. To preserve the random nature of results we simply selected the second-placed horse in each race irrespective of the place-bet price.
This is the result:
2.10pm – Excellent Day [2nd] Place Price: £2.40
3.20pm – Middle Club [2nd] Place Price: £1.70
3.55pm – Poyle Meg [2nd] Place Price: £2.30
Now, let’s suppose you had a small place-bet stake of £5.00 on Excellent Day. Your return would have been £12. As an extreme anti-risk tactic, after this first win you extracted your £5.00 stake and returned it to your betting bank, leaving you with £7 of bookie’s money to use as the stake on Middle Club which in due course gave you a return of £11.90. Finally, you placed £11 of bookie’s money on Poyle Meg and collected £25.30, which, together with the 90pence retained from the Middle Club return, gave you a grand total of £26.20 profit. A 524% return on your £5.00 investment.
£26.20 pure profit after risking only £5.00 on just the first race.
Thereafter, for the remaining two races, you were working entirely with bookmaker’s money and were exposing your core-betting bank to absolutely NO RISK WHATSOEVER. There, that’s cheered you up hasn’t it?
In other words if either Middle Club or Poyle Meg had lost, your personal money would have remained exactly as it was before you even placed the bet. No gain. No loss.
Bear in mind too, that each horse had 3 opportunities to be successful for you and no matter which position each horse achieved – first, second or third – each of their respective prices would have been exactly the same because it’s their win odds which helps dictate the place-bet price, not the final position they achieve in the race.
So, what can you take from this?
Place betting in horse racing can be much more profitable than at first glance!
If you want to be ultra-cautious, you can play entirely with bookies money most of the time!
But what if I want to jack-up the return and don’t object to taking a touch more risk I hear you ask?
No problem. Instead of withdrawing your initial stake after the first successful bet, you simply leave it in place for all three bets. Using the same three horses, stake, and respective prices to illustrate the outcome, you’d have come out with a total profit of £41.40 which is a 58% increase in profitability in exchange for risking your tiny £5.00 stake in all three bets instead of just in the first bet. An amazing 828% return on your £5.00 investment. So, this is still not enough money for you?
You’re hard to please. But, if you’re prepared to take a bit more risk again, you could consider increasing your stake by an extra £5.00 at the second and third stages of the betting sequence. In this example, this means your total stake would be £15.00